FORMAT HEALTH
WEBSITE PRIVACY POLICY

Format Health and its related companies (“We”, “Us”, “Company”) take your privacy seriously, and we want you to know how we collect, use, share, and protect your information. This Privacy Policy tells you what information we collect, how we use that information, how we may share that information, how we protect your information, and your choices regarding your personal information.

This Policy applies to information we collect on this Website: http://formathealth.com/ (“Website”) and in e-mail, text and other electronic messages between you and this Website. This Policy does not apply to information collected through our RevitalPro, CodeBlue IQ or other applications, offline or through any other means, including on any other website operated by us or any third party.

Please read this policy carefully to understand our policies and practices regarding your information and how we will treat it. If you do not agree with our policies and practices, your choice is not to use our Website. By accessing or using this Website, you agree to this Privacy Policy.

1. Information We Collect From You

a. “Personal information” is information through which you can be personally identified. Personal information collected on this Website is gathered through our “Contact Us” form. In the Contact Us form, fields are provided so that users can submit questions or comments and provide contact information including name, email address, and any other information you elect to submit. We may also permit you to provide information to be published or displayed (hereinafter, “posted”) on public areas of the Website, or transmitted to other users of the Website or third parties (collectively, “User Contributions”). Your User Contributions are posted on and transmitted to others at your own risk. We cannot control the actions of other users of the Website with whom you may choose to share your User Contributions. You may also send us an e-mail at info@formathealth.com to request access to, correct or delete any personal information that you have provided to us.

b. “General information” is information we obtain from your connection and interaction with this Website. General information does not identify you personally. For instance, we do not identify your name from your Internet browser address, but we use it to compile statistics about visitors to our Website and preferences of our visitors. General information we collect when you visit our Website includes the domain and host from which you access the Internet, the Internet protocol address of the computer you are using, the browser software you are using, the operating system you are using, the date and time that you access our Website, the specific pages you visit at our Website, the number of visits you make to our Website, the number of visits to specific pages you make at our Website and products or services viewed at our Website.

c. “Cookies” are small pieces of information which a website stores on your computer and can later retrieve. Cookies cannot be read by a website other than the one that sets the cookie. We use cookies to enhance the use of our Website.

d. “Web beacons” are graphic image files embedded in a web page typically used to monitor activity on a web page and send back to its home server (which can belong to the host site, a network advertiser or some other third party) information from your browser, such as the IP address, the URL of the page on which the beacon is located, the type of browser that is accessing the site and the ID number of any cookies on your computer previously placed by that server.

2. What We Do with Your Information.

a. Subject to applicable legal restrictions, we may use your personal information to do the following: respond to your inquiries, complaints, and other communications; contact you with information about our products and services; cross-reference with other personal information we may have acquired about you or may acquire about you through other sources for profiling and/or demographic purposes; to update you on special offers, product announcements and other information related to our service; in any other way we may describe when you provide the information; and for any other purpose with your consent. We may also occasionally contact you to gather customer service information to help us determine how we can improve our services and products to better meet your needs. We may also use your personal information to send you special promotional offers related to our service.

b. We use the general information we collect from you to generate aggregate statistics about visitors to our Website. We may also collect, aggregate and maintain anonymous information about the visitors to our Website. This data can then be used to tailor this Website’s content and advertising to deliver a better experience for our visitors. We may further share such aggregate information about our visitors with advertisers, business partners, sponsors and other third parties.

3. Sharing of Personal Information with Third Parties.

a. Except as set forth in this Privacy Policy or as specifically agreed to by you, we will not disclose any personal information we gather from you on our Website to third parties. We will not otherwise sell or rent your personal information to third parties without your consent. However, we reserve the right to transfer your personal information to a third party in the event of a transfer or sale of all or substantially all of our assets.

b. We may disclose personal information that we collect or you provide as described in this Privacy Policy (1) to our subsidiaries and affiliates; (2) to contractors, service providers and other third parties we use to support our business and who are bound by contractual obligations to keep personal information confidential and use it only for the purposes for which we disclose it to them; (3) to a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution or other sale or transfer of some or all of Format Health’s assets, whether as a going concern or as part of bankruptcy, liquidation or similar proceeding, in which personal information held by Format Health about our Website users is among the assets transferred; (4) for any other purpose disclosed by us when you provide the information; and (5) with your consent.

c. We may also release your personal information to third parties for the following legal reasons: (1) to comply with valid legal requirements such as a law, regulation, search warrant, subpoena or court order; (2) to protect and defend us, our subsidiaries and affiliates, and all of their officers, directors, employees, attorneys, agents, contractors and partners, in connection with any legal action, claim, or dispute; (3) to prevent imminent physical harm, such as a physical threat to you or others; and (4) in the event that we find that your actions on our Website violate any laws, our Terms of Use, or any of our usage guidelines for specific products or services. In the event that we are legally compelled to disclose your personal information to a third party, we will attempt
to notify you unless doing so will violate the law or a court order.

d. Some advertisements on the Website are served by third-party advertisers, ad networks and ad servers. These third parties may use cookies alone or in conjunction with web beacons or other tracking technologies to collect information about our users. This may include information about users’ behavior on this and other websites to serve them interested-based (behavioral) advertising. We do not control these third parties’ tracking technologies or how they may be used. If you have any questions about an advertisement, you should contact the responsible advertiser directly.

4. Notice of Electronic Disclosure of Protected Health Information.

When providing services to health care providers, we may receive or create documents or other communications containing protected health information (PHI) related to individuals served by these health care providers. We will only use and disclose this PHI as necessary to perform our services for those healthcare providers, and only as permitted or required by law.

5. How We Keep Your Information Secure.

We seek to safeguard the security of your personal information. At the same time, we urge you to take every precaution to protect your personal information when you are on the Internet. However, despite our efforts to protect your personal information, there is always some risk that an unauthorized third party may find a way around our security systems or that transmissions of your personal information over the Internet will be intercepted. Therefore, we cannot guarantee the absolute security of your personal information, nor can we guarantee that information that you provide will not be intercepted while being transmitted to us over the Internet.

6. How to Opt Out.

To opt out, please do not provide your personal information to us, or after providing your personal information to us, please send written notification to us that you no longer wish to receive information and communications from us or otherwise share your personal information. We also may disclose your personal information if required to do so by law, including by search warrant, subpoena, or court order. With respect to our use of general information, you are not able to opt out of the uses set forth in this policy. However, you have the ability to manage the use of cookies on your computer using controls in your browser. To learn more about how to manage cookies, visit http://www.allaboutcookies.org. At this time, we are not honoring “do not track” signals from Web browsers. If you do not wish for us to collect your information, please follow the opt out procedure.

7. Keeping Kids Safe.

We do not intentionally collect information about children under 13 years old unless a parent or guardian expressly consents to collection of information about that child. If we find out that a user who has provided personal information is under 13 and has not received parental permission, all personal information entered by the user will be permanently deleted. If a parent or guardian becomes aware that a child under 13 years old has provided personal information to us without their consent, please contact us at info@formathealth.com. We will permanently delete that information within a reasonable time.

8. Third Party Websites.

Please be aware that our Website may have links to third-party websites that may collect personal information about you. When you click on one of these third-party links, you are entering another website for which we have no responsibility. This Privacy Policy does not cover the information practices or policies of such third-party websites. We encourage you to read the privacy policies of all such websites since their privacy policies may be materially different than our Privacy Policy.

9. Effective Date and Changes.

This Privacy Policy is effective as of March 5, 2019.  We reserve the right to modify the terms of this Privacy Policy at any time and in our sole discretion, without notice. When the Privacy Policy is changed, modified, and/or amended, the revised Privacy Policy will be posted on our Website. Any revised Privacy Policy will only apply prospectively to personal information collected or modified after the effective date of the revised policy. Modifications will be effective immediately. You should visit this web page periodically to review the Privacy Policy. You accept any such modifications to this Privacy Policy by continued use of our Website after such modifications are made. If you have any questions or concerns about your privacy, please email a thorough description of the issue to info@formathealth.com